Online retailers like Amazon, Walmart, and Kohl’s set the standard for online shopping, and have designed every digital inch of their websites for maximum effect. As a result, their customers come to expect specific layouts, elements, and experiences from a product page. Mimic the look and feel of these retail giants. Include common features like variation swatches so customers can see your products in different colors, patterns, and materials.

“First we did customer surveys. Then we did heat maps. The biggest thing we changed was the menus. We had a drop-down then side-out menu type. I had too many subheads across the top. We went to a Mega Menu setup and adjusted so that things were in the places people were looking for them… we used the Anthem Child Theme for Divi with WooCommerce as our eCommerce. I love the flexibility, and I can make changes and additions with ease.”

If it’s not available, try subtle variations. Adding your city name works if you’re targeting local customers. Or, try variations of your company name, brand or product line. While it may be tempting to go with a .NET or .INFO, these domains are a lot less popular. Many people enter .COM by default, so it’s important these visitors get to the right site. If you’re having trouble finding a name, check out our Top 25 Domain Name Tips From the Pros.


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All the three variations follow the same simple clean design with an elegant look. Your products will look clean and vibrant in this template. Apart from the separate product page, this template also gives a quick overview option on the shopping page. With this intuitive design, the users can overview a product without going to other pages. Product image interactions given in this template is almost similar to the effects you normally see on an eCommerce website. Users can clearly see the product image before they place the order.

For professional sellers who plan on selling over 40 items per month, Amazon charges a monthly subscription fee of $39.99 + the same referral fee mentioned above. In addition to being eligible for the Fulfillment by Amazon service, the professional seller program also allows you to sell in all of North America, use bulk listing and reporting tools, customize shipping rates for your customers, offer gift-wrapping and special promotions to select products, and are eligible for top placement on product detail pages.


LeadEngine is a reliable, robust and responsive WordPress multipurpose website theme. This theme is a veritable workhorse, ready to tackle the needs of a range of businesses. Perfect for all sorts of online commerce, LeadEngine is a natural salesman. The clean, pixel-perfect Shop landing demo is all you need to begin. Add elements and edit layouts in the intuitive WPBakery visual builder. Choose from over 200 nifty shortcodes, each with unique customization settings. Gorgeous transitions, smooth animations and hover effects will engage your audience.
Titan is a multipurpose template with several engaging demos inside. Amid free HTML eCommerce templates, Titan is a magnificent one because it incorporates an amazing shop demo. Besides that, it’s easy to use and the design is eye-catchy. If you go through the whole template several functionalities will amaze you. For instance, sticky navigation, on-hover animation, video background section, multi-level dropdown, and more. The design speaks itself while the features are outstandingly beneficial for all-level users. You’ll find multiple headers and pages inside the template which helps you big time to make a website easily and instantly.
Layer animations look good in any product slider, and this effect gives the best results. In a product slider, you have many layers, so it’s not hard to find a layer to animate. These animations can be simple, for example, to make the layers fade in one after the other. Additionally, the layers can have the parallax effect. If this wasn’t great enough, the 3D parallax is available as well. These layer effects give a nice touch to your product slider.
Maxshop is our first template from eCommerce category. It is an extremely stylish template for retail. Nothing superfluous, only beautiful e-commerce design. A fresh, new and simple design suitable for all type of goods and products. PSD Files are Included. This HTML template is a 4 column responsive layout. There are 8 HTML pages in this template. Written in HTML5 / CSS3, made with Twitter Bootstrap. Compatible in all major browsers till IE8+.
Have you always wanted to sell your handmade products online? Then maybe it’s time to start with the help of an ecommerce website. When it comes to such a unique and extraordinary concept such as this, you can’t just opt for any template that’s found online. You should go for this template, which is perfectly compatible with the overall theme of your website.
That’s 2.6 seconds spent in MySQL, 5.2 seconds total, so another 2.6 seconds spent in PHP. This page is not running the full query, it’s retrieving the 300,000+ entries from the wp_options table and passing them to WP_Query. You can see RAM usage is lower too, so page load is definitely faster after the first page load but no one can argue this is a good result or a good solution. If your database is using 2.6s that means your CPU and disk are maxed out for the duration. You want your database time to be down below 0.3 seconds at most.
Ustora is a free, flat, clean, simple, beautiful, enchanting, tremendous, and incredible web template for making an eCommerce website. Any website for online stores is possible to build effortlessly with Ustora. It provides many features only high-grade template seekers will understand. One thing we believe that the better the functionality the comfortable your journey will be. You can easily organize your shop with all the products along with the necessary links for additional information. Undoubtedly this is an exemplary web template among free HTML eCommerce templates. Moreover, you can add some exclusive links like featured products and most selling products for better user attraction.

StoreVilla is a free responsive eCommerce WordPress theme for creating online stores and shops. It is built with powerful WooCommerce plugin and its extensions to let you enjoy the eCommerce features at the ultimate level. It integrates YITH WooCommerce Wishlist, Quick View, Compare, and Ajax Search by YIThemes to add all the eCommerce features. It is a feature-rich theme as well as very easy to use – even the beginners can easily create a complete online shop using this theme.


You won’t find this exact functionality for any theme ever released. However, if I were you I would look for a portfolio theme with WooCommerce functionality. That way you can list all your portfolio items and add a link to a WooCommerce product page within the description of portfolio item. That way you will have a nice looking and clean looking portfolio with no ecommerce insight unless users are actually interested in buying some of your products. Here is a list to begin your research for portfolio themes with WooCommerce support.
Online marketplaces offer a number of advantages for small retailers, including the ability to reach new and diverse customer bases, but not all marketplaces are created equal. Some have proven invaluable resources for sellers, while others levy numerous fees without delivering a sufficient number of customers. Whether your wares are vintage clothing or handcrafted doghouses, it’s important to put time and effort into selecting the best places to sell your products over the web.

If you own a business that sells digital products, then I am certain you are intent on crafting a modern, professional and visually stunning online store. Why lose energy, time, and money developing a website from scratch when you can take advantage of the technology’s evolution and purchase a template fit for your business. Turn the theme’s advantages into yours and increase your online presence and sales with one the best WordPress themes for selling digital products listed below.
WordPress by default only has post and page types. If you need to build unique content and post types, Post Type Builder (PTB) is for you. With PTB, you can create any new custom post types, including property listings, movie & restaurant reviews, classified ads, and more. It is extendable with addons, which means you can do things like displaying posts on a map, creating an advanced search form to search specific custom fields in the post type, allowing users to submit posts on the frontend, and much more!
9.24 Indemnification of LemonStand. You, the Customer, agree to defend, indemnify and hold LemonStand, its affiliates and its sponsors, partners, other co-branders and the respective directors, officers and employees of each harmless from and against any and all claims, losses, damages, liabilities and costs (including, without limitation, reasonable attorneys' fees and court costs) arising out of or relating to your breach of any of these Terms or use by you or any third party of the Services, except to the extent the foregoing directly result from LemonStand's own gross negligence or willful misconduct. LemonStand reserves the right, at its own expense, to assume the exclusive defense and control of any matter otherwise subject to indemnification by you, the Customer.
In an ultra competitive market, your users Shop more when the Shopping Experience is pleasant. June’s Best in class Clean & Beautiful UI is tried and tested with Best Practices implemented from over 50+ Real online stores big & small. June is built Responsive; Own a shop that is gorgeous on any device. A single Click Site install with added features of Top plugins like Visual Composer, Slider Revolution, WPML, wooCommerce really makes for a hassle experience. Unlimited shop pages & handcrafted 9+ product pages leave you with tons of options to use or test the layout best suited for your needs.
Take wallet-maker Bellroy, which uses short videos on its homepage to showcase product benefits (“less leather, less bulk”) and on its product pages to exhibit hidden features (pull tabs and a three-year warranty). They’ve also interspersed brief video clips in a traditional product grid to shake things up and visually explain their product—proof that you don’t need professional actors and soft focus to create videos that make an impact.
The theme looks great with an eye-catching image slider, stylish image galleries, and a distinct blue color scheme. It also supports two layouts: you can switch between full-width and boxed at the click of a button. The theme's main selling point is its compatibility with WooCommerce — the theme demo is clearly set up with this eCommerce functionality in mind. You can use NanoShop Lite to create beautiful product pages, complete with social sharing buttons. A really great theme for anyone looking to sell products using a clean, modern design.
Shopia has been created to help you promote a single item that could be a physical or digital product. The large header image can be used to display an enticing photo of your product to your audience, as soon as they arrive at your site. Product variations, such as color choices can be displayed farther down the page, along with pricing information, customer reviews, and company information.
This theme can showcase products in a very attractive manner, given that it incorporates the Visual Composer and Slider Revolution plugins. Powerful widgets and personalized shortcodes are also available, making it easier for developers to organize the site elements. Every single aspect of your page is changeable, in order to fit your specifications. In total, there are 6 different header layouts, along with a sticky header that persists even while scrolling.  Moreover, your logo and main menu will remain at the top of the page, while the customer is browsing through content. You can disable this sticky function by accessing the Options Panel.
IDStore has a clean and minimalistic design with lots of white-space. It can be used as an effective starting point for creating powerful online stores. By flipping a few switches in the control panel you can change the header design, the color scheme and the skin of this elegant WordPress store theme. It also has a special mode in which all product prices are hidden and your website essentially turns into a catalog.

There are formals for a product launch plan that are available online; you just need to choose the one that has the layout that is applicable in the product debut you are planning. There must be the complete set of steps and diagrams that makes the product launch complete, like the production, resources, advertisement and alternative plans to keep you in touch with the unexpected events that may arise from the product launch. Adding some specifications in the plan will be also advisable to make a creative way in presenting a new product to your customers, like using different media and trending social media today. You may also see Marketing Budget Plan Templates.
Obaju is a free and complex Bootstrap 4 template for your next e-commerce project. It contains 22 HTML pages that cover all the major needs when building a new e-commerce site: - homepage, - category listing (3 variants), - product detail, - shopping cart and order process (5 pages), - customer pages (5 pages), - blog and post templates, - 404 page, - text page (2 variants), - contact page with Google map and contact form, This e-commerce template also includes:…
Astar is a unique website template with creative design. With a static sidebar, this template gives user-friendly navigation options. The sidebar not only makes navigation easier but also increases your brand visibility throughout the template. Even after leaving your website, users will remember your brand logo and name. The designer of this template has used images a lot on this template. Users can feel the product in this image-rich website template.
Nostalgia is a responsive WordPress Landing Page – personal or corporate, based on full-screen slider. The theme possesses a minimalist and contrasting style. Background images kept in retro tones contrast with modern minimalist content. Also, the developers regularly document and maintain this theme. Nostalgia recently faced major overhaul and have reached version 2.0. Overall, Nostalgia is the right theme if you are looking for theme that won’t get outdated within few months. It is here to stay.
Sublime has a lovely, framed-like web design with a cool footer reveal feature. While many avoid adding any attention to the footer section, Sublime makes sure the entire design, from top to bottom, is of the highest degree. Along with the impressive index page, Sublime also includes all other internal sections a professional online shop requires to run successfully. That means a contact page with a working form and Google Maps, too.
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